At Dwell Refine, we believe the most beautiful routines are the ones that center care—care for self, care for others, and care for the quiet moments in between. That’s why we’re drawn to maude, a modern intimacy brand that’s redefining what it means to feel connected, empowered, and well.
With products that blend effortlessly into your daily rituals, maude is setting a new standard—one that’s inclusive, elevated, and always intentional.
Meet maude
Founded in 2018 by Éva Goicochea, maude was born out of a desire to reimagine a space that had been left behind—where outdated packaging, gendered marketing, and limited access left many people feeling disconnected. maude stepped in to change that.
With creative partner Dakota Johnson, the brand continues to expand its vision for modern intimacy—one that’s grounded in the belief that it should be inclusive, intuitive, and accessible. With a growing ecosystem of essentials that span bath, body, scent, and sex, they’re quietly changing the industry—creating safe, elevated products that feel at home in any bathroom or bedside drawer.
Whether you’re shopping for yourself or someone you love, maude invites you to rethink what intimacy can look like in modern life.
What Sets maude Apart
Intentional Design
Every product is designed in-house with a minimalist, gender-neutral aesthetic that reflects functionality and beauty—proving that less really can be more.
Safe, Gentle Ingredients
From body care to devices, maude prioritizes safety. Their formulations are free from parabens and irritants, crafted with clean, skin-friendly ingredients that are rigorously tested.
Thoughtful Packaging
No loud branding, no extra fluff. maude keeps it simple with recyclable, discreet packaging that supports sustainability without sacrificing elegance.
Inclusive Approach
Everything maude creates is designed to be used by people of all genders, identities, ages, and preferences. Their product range is intentionally non-prescriptive—leaving space for your own experience.
Holistic Wellness
Their offerings go beyond the bedroom. With supplements, massage oils, bath soaks, and shave products, maude supports full-body wellness and relaxation—because intimacy begins with how we care for ourselves.
Science-Backed Innovation
Behind the scenes, an in-house team of engineers and chemists work to develop body-safe devices and formulations. All devices use FDA-grade silicone, are water-resistant, and undergo extensive quality testing.
Designed for Ease
You don’t need a manual. Everything about maude’s system—from their user-friendly devices to their pared-back formulas—is made for ease, whether you’re new to the space or simply looking for better.
A Seamless System for Everyday Connection
maude doesn’t just make products—they build a system. A quiet ritual. An experience of care. Whether you’re getting ready for a moment of connection or winding down with yourself, their range supports every part of your day:
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Sex Essentials: Devices, lubricants, and condoms designed for comfort and consistency.
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Supplements: Like their Couple’s Libido gummies, crafted to support shared energy and balance.
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Bath & Body: From shave oil to mineral soaks and nourishing body wash, everything is clean and gentle.
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Scent & Atmosphere: Thoughtfully formulated candles and massage oils that enhance the mood.
- Curated Bundles: Smartly designed gift sets for both self-gifting and shared enjoyment.
Our Favorite maude Picks
Whether you’re new to the brand or looking to restock your favorites, these bestsellers are a great place to begin:
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The Birthday Bundle: A three-piece set with an external device, nourishing body wash + bubble bath, and a soy-based massage candle.
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Shine Organic: A bestselling aloe- and water-based personal lubricant.
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Spot: A 5-speed internal device made with smooth, body-safe silicone.
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Band: A vibrating ring with five speeds designed for partner play.
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Couple’s Libido: Daily gummies that support desire and hormone balance.
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Oil No. 0: A moisturizing massage oil that doubles as luxurious body care.
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Soak: Mineral-rich bath salts that turn any soak into a moment of calm.
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The Grooming Set: A duo that includes a moisturizing shave oil and a lightweight ingrown hair oil for smooth, nourished skin.
Intimacy, Elevated
At its core, maude is about creating space—for softness, for connection, for the simple rituals that bring us home to ourselves. Their beautifully made, deeply considered products offer more than function—they offer a new way of thinking about intimacy.
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Images via maude
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